Many businesses have jumped on the chatbots bandwagon to automate routine communication tasks and elevate CX through responsiveness. However, as the technology matures, bots can now be employed to support customers and supercharge marketing efforts. In this multi-speaker master class, hear case studies focused on two forms of AI:
1. Routing: Help agents quickly respond to customer conversations using Machine Learning/AI
2. Analytics: Gain a better understanding of customers in real time and share the granular data cross-functionally
Our leaders will help answer common bot questions including:
- Who’s using bots?
- What channels are you using? (FB Messenger, Alexa, Slack, Twitter etc.)
- Are bots mature enough to add value?
- Do customers like bots?
Walk away with new insight for positioning bots as a vehicle to support customers and drive marketing by starting conversations with customers and identifying new products/ services.