Chapter 1: "Would You Do That to Your Mother?" by Jeanne Bliss
Jeanne Bliss's new book, "Would You Do That to Your Mother?" will be exclusively released to the customer contact community at Customer Contact Week this June 18-22 in Las Vegas! Jeanne will be doing a book signing after her Keynote on Wednesday, June 20th. Get an exclusive sneak peak of her book now by downloading Chapter 1 below!
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About "Would You Do That to Your Mother?" :
How do we cut through the rigmarole of business to give customers the treatment they desire, and employees the ability to deliver it? Customer experience expert Jeanne Bliss recommends making business personal to get the traction you need by focusing on one deceptively simple question: "Would you do that to your mother?"
Bliss shows how to turn "gotcha" moments into "we've got your back" moments by rethinking business practices, and by enabling employees to fix the frustrations that make customers feel like they're sinking. The result is a playbook to help you #MakeMomProud.
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